I’m enthusiastic, energetic and determined to help as many small business owners as I can. For too long business owners have been bamboozled and convinced that marketing is some sort of dark art, that you need an agency or freelancer to do it for you or that big brands will always have an advantage. I want them to see that marketing can be easy, extremely efficient and most of all fun! If your listeners are small business owners, like me, no doubt they have felt overwhelmed by marketing and trying to drive new leads and customers – I’d love to play a part in helping them overcome it.
“Marketing is not rocket science” – why marketing can be simple and incredibly effective if you understand that basics
“It’s not about you” – It’s their story, you’re just part of it” – How to think like a customer, defining an ideal customer and why you’re wrong to focus on your amazing products or service when you should be focussed on the customer.
“Efficiency” – how to reduce wasted time and make what you do more effective (coming from a self professed procrastinator)
“Small Businesses need a Marketing Strategy” – Why so many small businesses don’t have a strategy and how it can help them. What should be in it and how to use it to be ruthlessly efficient.
Big Brand techniques can work for Small Businesses
“Subjects of Influence” – How to never run out of content for blogs and social channels.
“Stop blaming your agency” – So many businesses have had bad agency experiences. Maybe it’s not them, maybe it’s you? How to brief an agency to get great results.
I have an external Blue Mic with pop filter and dedicated webcam so quality shouldn’t be an issue.
I have a calendy set up here:
https://calendly.com/jamesadam
