Heather Burgett is an award-winning publicist and business strategist.
She is the host of “The Shine Strategy” podcast, and CEO & founder of The Burgett Group and PR Stars Online Programs.
In the past 20+ years, Heather has represented Grammy® and Oscar® winners, authors, billionaires, celebrities, philanthropists, rockstars and top brands. She also holds 500+ hours in Healing Arts training.
Heather helps heart-centered, soul-fueled and purpose-driven business owners & creatives up-level their online presence. Through her programs, they learn to shine their unique gifts into the mainstream spotlight so they get visible, grow a global audience and impact the world with their messages—all without selling their souls.
Heather is a recipient of the prestigious PRism Award from the PR Society of America and a 2020 Member of the Forbes Business Council.
—
I’m excited to share 20+ years of public relations, marketing and branding experience to empower visionaries to tell their stories to the world.
Originally from a small town in New England, I started my career in tech PR in Cambridge, Massachusetts at The Weber Group (now Weber Shandwick), launching America Online as a consumer brand, and then held a stint in hospitality PR at The Ritz-Carlton, Boston.
Next, I hopped on a plane to Hollywood to follow my dream of working in film publicity where my first movie project was “The Blair Witch Project.” I started my own PR business at the age of 28.
As an award-winning publicist that has worked with unknown underdogs to Grammy and Oscar-winning clients, my counsel has been heeded by authors, billionaires, celebrities, entrepreneurs, experts, philanthropists, rockstars, small business owners and top brands.
I’m also a published contributing writer and travel writer, and I launched my own signature aromatherapy line that garnered a celebrity following and national media coverage. I also have over 500 hours of training in body and energy work, and I use my intuitive gifts and universal spiritual principles to guide my clients into mainstream visibility.
Having established a reputation as a results-oriented professional with the highest integrity is my cornerstone. Representing hundreds of clients and securing major national and international editorial media attention for them is what makes all the hard work worthwhile.
Press that has featured me includes the New York Times, Los Angeles Times, PR Week, Variety, CSQ: C-Suite Quarterly, and KCET-TV’s “SoCal Connected.”
Heather has created a new take on PR by bringing a spiritual focus to this particular field of marketing. Through her intuitive skills, she helps people identify, claim and own their unique gifts so that they can be of service to those in the world who will benefit most.
By blasting through limiting beliefs, she helps her clients and members confidently enter the mainstream spotlight so they can lead a purpose-driven life and connect with their ideal clientele and audience.
Blending universal spiritual principles with strategic business strategy, her clients are propelled to a a new level of recognition and success.
TOPICS:
– Why it’s more important than ever to be visible with your message & how it’s the key to changing lives
– How the right online presence raises your credibility
– Where Spirituality Meets Business Strategy: How we evolve through our career
– How to book or enroll top talent (and how I enrolled a Presidential Candidate, an Oscar Winner, an Iconic Comedian & a Reality TV Star)
– My signature 6-step P.R.S.T.A.R. formula
– How to start landing press coverage yourself today for free and without a PR rep
– The biggest mistakes business owners & creatives make when it comes to their visibility and online presence
Suggested Questions:
– What is public relations and how does it work?
– How does spiritual alignment play a part in publicity?
– How does one start landing press coverage without a PR rep?
– What are the biggest mistakes business owners make when it comes to public relations?
– What are the benefits of PR?
– What if someone says PR doesn’t work? What is your response to that?
– What results can someone expect that is engaging in PR activity?
– How do you help business owners land their own PR?
– What is your podcast, “The Shine Strategy,” about?
– What is one free PR tool that can start getting people results today?
“Enrolling People in Your Vision” on Natural Born Coaches with Marc Mawhinney: https://www.stitcher.com/podcast/marc-mawhinney/natural-born-coaches/e/65524530
“How to Be a PR Star” on Creative Warriors with Jeffrey Shaw: https://creativewarriorsunite.com/how-to-be-a-pr-star
“Elevating to New Heights through PR” with Mitch Russo: https://mitchrusso.com/150-elevating-to-new-heights-through-pr-with-heather-burgett/
More Press & Interviews:
Yeti Blue microphone
I’m flexible but prefer to do interviews M – F between 11 am – 3 pm PT.
